Author Archives: Martha Scotford

About Martha Scotford

Martha Scotford is a book designer, and taught graphic design and design history at North Carolina State University for 32 years. She has received NEA grants for research on women in design, and was a Fulbright Lecturer in India in 2001.

Indian Design Education review

Posted on December 29, 2015 by Martha Scotford

Following my Fulbright to India in 2001, teaching at four different Indian design schools: National Institute of Design (Ahmedabad), Indian Institute of Technology (IIT) Bombay, IIT Guwahati (Assam), Srishti Institute of Art and Technology (Bangalore), I wrote a comparative article … Continue reading →

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Introduction to Lella Vignelli

Posted on December 11, 2015 by Martha Scotford

Two Swedish designers, Samira Bouabana and Angela Tillman Sperandio, started the Hall of Femmes series in 2009, publishing as Oyster Press. They have profiled Ruth Ansel (2010), Lillian Bassman (2010), Janet Froelich (2010), Carin Goldberg (2010), Paula Scher (2011), Tomiko Miho … Continue reading →

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Typography in Indian Languages

Posted on June 17, 2011 by Martha Scotford

Following my four months teaching as a Fulbright lecturer at four institutions in India, I wrote an article about the typography project I had adapted for the four design programs. The article was published in Visible Language, vol. 37, no. … Continue reading →

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Graphic Design curriculum change at NC State

Posted on June 16, 2011 by Martha Scotford

This diagram (clearer in paper) is the framework for the new Graphic Design curriculum at NC State, rolled out beginning in fall 2007. Silas Munro and I taught the junior studio on “Systems” in fall 2008 and reported on the … Continue reading →

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Designer stats

Posted on June 16, 2011 by Martha Scotford

“Who are we? Where are we going?” AIGA in Chicago, Spring 1993. Short piece based on research conducted using AIGA membership roster. Questionnaire was sent out to all members; response rate was 48% (that is excellent, for you wonks). I … Continue reading →

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“…Messy History vs Neat History”

Posted on June 16, 2011 by Martha Scotford

“Toward an expanded view of women in graphic design: messy history vs neat history,” Visible Language, Fall 1994. Read the article here.

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“Cipe Pineles: a life of design”

Posted on June 16, 2011 by Martha Scotford

This 1999 book provides the only full story of Pineles’ life and work, from immigration from Austria as a teenager, through education at Pratt, working for Dr. Agha, first independent woman art director for several magazines, teaching at Parsons, and … Continue reading →

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